Ian Binek

VP, Strategy

Ian Binek is a seasoned marketing strategist and entrepreneur with a proven track record of driving growth for fintech, SaaS, and B2B companies. A graduate of the Georgia Institute of Technology, Ian combines analytical expertise with creative execution to deliver measurable results across the entire marketing funnel.

Since joining Porter Capital, Ian has served as Vice President of Strategy, where he leads the company’s digital transformation and demand generation efforts. His focus areas include PPC, SEO, conversion rate optimization (CRO), marketing automation, and aligning sales and marketing workflows through tools like HubSpot and Salesforce. Ian plays a critical role in supporting the company’s growth initiatives, helping generate qualified leads and expanding Porter Capital’s national presence.

Before joining Porter Capital, Ian founded and scaled a successful digital marketing agency that specialized in building high-performing growth systems for startups and financial services firms. His entrepreneurial background gives him a unique perspective on scalable strategy, lean operations, and customer-centric messaging.

Ian’s impact at Porter Capital is defined by his ability to create and execute integrated marketing strategies that drive revenue. His hands-on leadership, data-driven mindset, and deep understanding of digital ecosystems continue to be key assets in the company’s evolution and success.